Quick Presentation TipsAuthor: Colin Ong TS
If your speech is long, have a proper introduction and sub-headings.Do research and know your content well.Give your participants a copy of the presentation slides.Ensure that the air-conditioned is not too cold nor the room l
Professional AttitudeAuthor: Ed Howes
It is the attitude that since I now know all there is to know, you could not possibly add to my knowledge and who do you think you are to try? It is not only experience that creates this attitude, it can be money, a badge, a uniform, a title. The
Amateurs and ProfessionalsAuthor: Ed Howes
There are professionals with whom you can only have a professional experience unless you are being a total jerk. Enlightened ones who can handle the jerks we all deal with when we are not filling the role ourselves. Everything about them advertise
It is NOT a Samwich - Mangled PronunciationAuthor: Julia O'Connor
There are two TV ads in the U.S. that are driving me crazy. Subway and Hardee’s both have ads running where the voice-over talks about a great Samich.There is no such word as Samich. It is SANDWICH. The basic description is for some food pr
Canned Sales Presentations Just Don't Work TodayAuthor: Virden Thornton
Flip charts and slides shows (“canned presentations”) make the best sales product or service promotions because, “a picture is worth a thousand words,” right? Well it depends!Stanford University’s Research Institute’s VALS study (values, al
The Importance of Writing Long Sales LettersAuthor: Abe Cherian
Much debate on long vs. short letters continuously arrives
in my email. I've always said "The More you Tell - The More
you Sell!Usually in your copy, the more you write, the better. I
receive one page sales letters all the time for produ